Following a hiatus as a result of the death of star Heath Ledger, the marketing campaign for The Dark Knight has begun again in earnest. As previously indicated, the next stage of the ad campaign will focus on Harvey 'Two Face' Dent.
The first step in this new approach appears to be another viral marketing campaign. Visitors to www.ibelieveinharveydent.com are invited to enter their e-mail address and phone number to join Dent's campaign for District Attorney. We assume that at some point in the future those who participate will be sent a link to some new material on the film, currently rumoured to be a new trailer.
Of course by completing these forms you are also passing your contact details to Warner Brothers and probably setting yourself up for a lifetime of marketing spam, so proceed carefully if you get wound up about such things.
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